Project: Culture Club
Purpose: To talk about culturally relevant subjects through the lens of art
Agency: TPN (internal)
Concept and brand:
Jesús González (Sr.AD) and Kristin Pendelton (ACD/CW)
Series producers:
Jesús González (Sr.AD), Gail Obaseki (Director, Diversity, Equality and Inclusion) and Ethan Wilder (Video & Multimedia Specialist)
Host:
Jesús González (Sr.AD)
Podcast producer:
Jesús González (Sr.AD)
As part of the new DEI initiative at Integer, Culture Club was created as a way to talk about social issues through the lens of art. The idea is that by focusing on the artwork itself, some subject that might be difficult to talk about, can be more easily discussed in an open forum. Integer’s culture allowed this type of honest discussion to grow into an instagram account and a monthly podcast hosted by myself.
This has been a passion project from the start, I’ve always love to learn and discover from others. Culture Club allowed me to learn everyone’s passions and unique perspectives. The series continues to grow, the idea is that it will take on new and surprising iterations lead by other people, but with one unique mission: To talk about culturally relevant subjects as seen through the lens of art.